"The Apprentice" star James White's relationship has come to an end after he allegedly had an affair with his co-star Jade English while filming the show earlier this year.
The aspiring businessman will be seen competing with other entrepreneurs when Lord Sugar's reality show returns to screens on October 4, but it was claimed this week that he was unfaithful while filming the programme and his infidelity has now led to him splitting from his fiancee Laura Case after she read about his fling in the newspaper.
Speaking to the Mail Online, Laura's mother Gail said of the couple, who got engaged last year: "They have split up because of this and it's so upsetting. My daughter has been in bed all day crying her heart out. It's been an awful day."
After the alleged revelation came to light, James blocked Laura on all his social networking sites, but the brunette beauty - who has been dating the hunk for four years - is hopeful that his actions while on the show are merely "rumours" for "publicity."
She explained: "Perhaps they are fuelling rumours, maybe it's all a publicity stunt but if that's the case it's wrong because people are being hurt."
It's believed James and Jade got frisky behind closed doors while shooting the series but, once filming wrapped, they went their separate ways and haven't spoken since.
A source said: "Tension had been building between James and Jade during filming. There was clearly an attraction from the beginning. They're both young and attractive people and they really got along during the process.They couldn't resist getting to know each other that bit better during their time in the house. Afterwards they kept things going for a while, but relations have cooled off between them since filming ended."
Meanwhile, "The Apprentice" bosses were not prepared to be drawn into the row.
A spokesperson said: "There isn't any comment from the show or candidates."