Emily Atack is the new face of Walkers Crisps.
The "I'm A Celebrity... Get Me Out Of Here!" runner-up has already filmed her first advert for the savoury treat brand alongside Gary Lineker - who has been promoting the company's snacks since 1994, when he originally signed up in a deal worth £200,000 - at a mini football game in Shoreditch, London.
A source told The Sun newspaper: "Eating crisps and getting paid for it is Emily's dream gig.
"So when she was approached about working with Walkers she jumped at the chance.
"The adverts will see her chowing down on some of her favourite flavours with Gary and she's really excited about getting started."
Meanwhile, Emily recently revealed that "Celebrity Juice" would be her "dream job".
The blonde beauty was linked to the outrageous ITV panel show after news that team captain Fearne Cotton is stepping down, and she would definitely be interested.
She said: "There haven't been any conversations that have happened yet officially, but I'd love that!
"I would love to. I know all those guys so well. I love [Lee Francis] - Keith Lemon - he's just the best, one of my really good mates!
"I love [Holly Willoughby], I love Fearne, I love all of that group. That would be the dream job, wouldn't it?"
"The Inbetweeners" actress was popular with viewers during her stint in the jungle, and she admitted it came at the right time after she and her family had a tough year.
She explained: "We had a very difficult time in the family coming up to this, so it was a really nice boost for us all. It's been so hilarious for them all, stressful I think at times, but it's given us all this blessing in our lives."
Emily, 28, learned a lot about herself during her time on the reality show, and she recently revealed she would be deleting all of her photo editing apps after becoming more confident.
She said: "I've decided, on social media, I'm deleting all my editing apps.
"You can edit your pictures until you're blue in the face, I used to slim them down, I used to airbrush them... it was so bad to the point that, you slim it down, but you get completely rumbled because the wall behind you is bent. I'm not doing that anymore."