Jack Osbourne has defended the family’s plan to create a digital version of his late father, Ozzy Osbourne, insisting it is about protecting his legacy rather than making money
The avatar, developed with Hyperreal and Proto Hologram, will use authenticated recordings and information supplied by the family
Jack says the closed system will not be connected to the internet, allowing the family to retain control over Ozzy’s likeness and voice
Sharon Osbourne says it is intended partly for future generations, while fans may eventually interact with the digital Black Sabbath frontman.