Animal rights group PETA has asked The Traitors to remove wool, mohair and cashmere from its wardrobe, appealing to host Claudia Winkleman to champion cruelty-free alternatives
The BBC series is known for its substantial knitwear, suited to filming in the chilly Scottish Highlands
PETA says materials made from cotton, hemp, bamboo and wood pulp could preserve the programme’s distinctive style without relying on animal fibres
The appeal follows Celebrity Traitors’ record final audience of 11.2 million viewers, despite mixed reviews of its conclusion
The BBC has been approached for comment.