Andy Burnham is attempting to win over younger online audiences with an unusually early invitation to Downing Street
The Prime Minister has asked 11-month-old Ziggy Laing to attend a reception for influencers and digital creators, despite his parents, Jamie Laing and Sophie Habboo, not being invited
The former Made in Chelsea pair reportedly found the invitation bemusing, as their son is not yet walking, let alone producing content
Ziggy has already appeared in his parents’ social media posts and a documentary about their journey into parenthood, making him perhaps Britain’s youngest aspiring influencer.