How You Decide: The Science of Human Decision Making

How You Decide: The Science of Human Decision Making « Series from 2016

Series from 2016

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Genres: Special Interest

Scientists have spent centuries trying to discern how we make choices. Look at the cutting-edge research revealed via the scientific method to understand and explain the human decision making process.

You'll better understand the choices you face every day, the tools you can use to make the best decisions for your personal goals, and how to influence the decisions of others.

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Thinking Scientifically about Decisions

The Two-System Model of Decision Making

The Role of Heuristics in Decisions

How Habits Make Decisions Easier

Self-Regulation and Choice

The Value Curve and Human Decisions

Emotional Influences on Decision Making

How Goals Guide Our Decisions

Reason-Based Choice

Mental Accounting as a Factor in Decisions

The Role of Mindsets in Decision Making

How Consistency Drives Decisions

Social Influences on Decision Making

Nonconscious Influences on Decision Making

An Evolutionary View of Decision Making

Regulatory Focus and Human Motivation

Decision Rules

How Context Influences Choice

How Framing Effects Guide Decisions

The Role of Memory in Decisions

Assortments, Variety, and Choice

How Evaluability Affects Decisions

Halo Effects and Choice

The Four Rs of Decision Making